Signal Genesys is an SEO Software Signal Generation Engine™
The SEO software platform is called Signal Genesys, a complete cloud-based SaaS toolbox for agencies to move the needle in search and drive page one rankings for themselves and their clients. “We built and developed this platform specifically for SEO and specifically for digital agencies who want to scale and provide SEO to dozens, hundreds, or even thousands of business clients,” said Lane Houk, co-founder, and CEO of Signal Genesys.
White Label SEO Software Platform
The Signal Genesys white label SEO software platform includes everything that companies need to manage their SEO efforts such as the ability to generate many types of Google ranking signals like GMB signals, link signals, on-page signals, and more.
Mastering SEO and search engine optimization can be hard, especially if you’re just starting out. Fortunately, finding the best SEO tool just got super easy with Signal Genesys.
"We saw the need for SEO software that all digital marketers could use that would actually move the needle in the rankings, consistently, just using best practices but executed with advanced technology and automation,” said Lane Houk, Co-Founder, and CEO.
What Types of SEO Software Are There?
“All of the other SEO software that you see out there on the market for agencies and digital marketers are really “research” solutions or “analytics and tracking” software solutions. What we experienced in our own digital agency, said Houk, was that to really provide Google everything that it wanted for our clients and their SEO efforts, we need close to 10 different pieces of software to do it all and execute each month and that was still after having quality content writers do the heavy lifting of research and writing relevant, quality content for multiple clients, every month, just to feed Google and users fresh, relevant content on multiple platforms and channels. There are very, very few SEO software automation solutions available to agencies that have their needs and requirements in mind and have a software solution developed to help them scale in delivering best practice SEO month-in and month-out with ease. This is, in fact, what is needed to help agencies really scale,” said Houk.
Signal Genesys has experienced SaaS developers, programmers, and designers who have developed this SEO software in-house after years of experience in software development.
Strategically developed to be a Signal Generation Engine™ for SEO and driving real page one rankings, the cloud-based SaaS (software-as-a-service) platform provides digital marketing professionals with a tool to do content marketing for multiple clients at a time in their account and generate strong ranking signals.
How many different ways can you give Googlebot a signal in your content on the Signal Genesys SEO software platform?
- Link signals (do follows and no follows are signals but only do-follow links pass real PageRank/authority.)
- GMB signals (links to the GMB using the CID, PID, EID and share links, vary it; GMB post image signals, links to GMB posts or GMB business.site; links to Google reviews with an image from a GMB post which is an image of a review)
- On-Page signals (H-tags, structured sections with PAA, images, videos, audio/podcasts, reviews with links to the reviews, target keyword density, LSI/semantically related keyword usage)
- Local signals (usage of city names, zip codes, neighborhoods in content; links to local authorities and POIs like museums, parks, government sites, etc.)
What is the best SEO software?
Certainly, the better or best question to ask is really, “What is the best SEO software for driving page one rankings?” Another question posed differently might be, “What is the best SEO software for research?” Finally, one optional question that should be asked is, “Are these SEO software solutions cloud-based SaaS solutions or are they physical software programs that need to run on a computer, and then, if that is the case, does it run on both Mac and PC or not?
According to Lane Houk, in his own quest as a marketing agency owner, he really could not find the solution he needed so he and his business partner set out to develop it for themselves and spent years building and testing it.
With the launch of the Signal Genesys SEO software platform, it brings decades of experience, intellectual property, SEO strategy and real-world case studies to bear for the benefit of digital marketing professionals and agencies who want to make SEO easier, more predictable, and more scalable.
What software do SEO companies use?
If you ask Lane Houk this question, he will answer, “Signal Genesys, of course!” But even Houk admits that he uses SEO research tools like:
- SEMRush,
- GMB Crush Chrome extension,
- Keywords Everywhere Chrome extension and
- good ‘ole fashioned Google searches when he does his SEO research for clients.
SEO software and services that Houk used to use but doesn’t need to anymore with the launch of Signal Genesys include:
- BrightLocal
- Whitespark
- The Hoth
- Press Cable/Ampifire
- Guest post blogging services
- Link building services
- Unreliable Fiverr gigs
- Questionable or spammy SEO gigs from other marketplaces
How can I do SEO on my own?
Simple answer if you ask Houk: Get an SEO software account at Signal Genesys and then follow the blueprint he readily gives away to anyone simply because it follows Google’s best practices in every step. But as he explains, just write good, well-researched content, follow his SEO blueprint below for optimizing your content or articles and then publish them through the Signal Genesys platform.
Expert Tips for Optimizing Your Articles
- Research! Get it right. See the tools list below that I use for my research.
- 1-2 target keywords at most per article (GMB business categories are keywords)
- Include semantically related keywords
- Use H2-H3-H4 section headings
- Use the People Also Ask (PAA) questions from the target keyword in search as your section headings
- Answer the question in the paragraph content below the section headings
- Make your first link a do-follow link to your target GMB or web page you want to rank
- Make your last link in the article a do-follow to the previous relevant article/press release in your media room
- All links in between the first and last should be no follows
- Include images in your article from a related/relevant GMB post (has to be a post image)
- Include YouTube videos about the company or its services/products if you can
- Add city names and zip codes into your content for local relevance and proximity signals
- When writing and structuring your content, think in terms of SIGNALS. How many different ways can you give users or Googlebot a signal in your content?
- Link signals (do follows and no follows are signals but only do-follow links pass real PageRank/authority.)
- GMB signals (links to the GMB using the CID, PID, EID and share links, vary it; GMB post image signals, links to GMB posts or GMB business.site; links to Google reviews with an image from a GMB post which is an image of a review)
- On-Page signals (H-tags, structured sections with PAA, images, videos, audio/podcasts, reviews with links to the reviews, target keyword density, LSI/semantically related keyword usage)
- Local signals (usage of city names, zip codes, neighborhoods in content; links to local authorities and POIs like museums, parks, government sites, etc.)
About Signal Genesys
Signal Genesys is a proprietary Web Presence Platform and Online Signal Generation Engine™ developed exclusively for Digital Marketing Agencies and their clients. Signal Genesys provides agency partners with the ability to publish client content to a high-quality network of major TV, Radio, and Newspaper authorities throughout the USA. We have a direct Google Maps API integration for Google Map displays of your client’s business listing and a proprietary media room app for one-click publishing and optimization of content on your client websites. We have proven results, case studies, and testimonials from other agency partners available on request.
All content published on our proprietary content marketing and signal generation engine™ is always private-labeled. Signal Genesys is invisible in the publishing process and our agency partners are the listed publishers of all content to the major media sites, and their client websites or other digital assets.
